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Tag Heuer Opens E-Commerce Flagship on Tmall.com in Chinese Youth Bid

The Swiss watchmaker joins four other LVMH-owned luxury brands on Alibaba's Tmall in hopes of reaching China's young, digitally savvy market.

Tag Heuer Opens E-Commerce Flagship on Tmall.com in Chinese Youth Bid
Tag Heuer officially opened an e-commerce store on Tmall in February. (Courtesy Photo)

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