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Why Rolex's Bucherer acquisition will shake up the luxury watch industry

Rolex's purchase of Bucherer sets the stage for a new era in luxury watch retailing. Here's what it could mean for Rolex and its competitors.

Why Rolex's Bucherer acquisition will shake up the luxury watch industry
Rolex's purchase of Bucherer sets the stage for a new era in luxury watch retailing. Here's what it could mean for Rolex and its competitors. Photo: Rolex

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