How Can Brands Use China's Media Landscape To Their Advantage?
Luxury brands are actively seeking to attract and engage Chinese consumers as they continue to venture abroad for education, investment, business opportunities… and shopping.
On this page
- Leverage Domestic Chinese Media For Maximum Impact
- The New Players
- Travel-focused media
- with impact during the process of travel
- target Chinese tourists and other travelers at their destinations
- Don't Ignore Online Media
- Getting Your Hands Dirty
- Do you need to learn more about the Chinese travel media landscape? Join China Luxury Advisors and Jing Daily for a workshop in New York on October 24th: Chinese Travel Media: Navigating the Landscape .
- Recommended
- Dig Deeper