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Would UHNWIs Buy a Hermès Birkin in the Form of an NFT?

The “MetaBirkin” case highlights the problems brands face in the metaverse. But there’s also huge potential for earnings by playing the scarcity card.

Would UHNWIs Buy a Hermès Birkin in the Form of an NFT?
The “MetaBirkin” case highlights the problems brands face in the metaverse. But there’s also huge potential for earnings by playing the scarcity card. Photo: MetaBirkins

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