Skip to content

From VIPs to ‘beyond money’: Luxury’s shift to ultra-high spenders

Altagamma survey shows personalization, bespoke products, and community experiences emerging as key differentiators for luxury brands targeting elite consumers.

From VIPs to ‘beyond money’: Luxury’s shift to ultra-high spenders
A luxury car drives away from an Embraer executive jet during the Asian Business Aviation Conference and Exhibition at the Shanghai Hongqiao Airport on April 14, 2014. Image: Mark Ralston/AFP via Getty Images

Luxury’s personalized toolkit for business in China. Join now to sharpen your focus.

Subscribe now

Have an account? Login