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China's '520 Day' Puts Luxury Brands in the Mood for Love

From Cartier to Lancel, these are the luxury brands that launched love-themed WeChat campaigns over the past week to celebrate China's "520" Day.

China's '520 Day' Puts Luxury Brands in the Mood for Love
Cartier's "520" campaign featured a Pac-Man maze inside the three numbers that sound like "I love you" in Chinese. (Courtesy Photo)

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