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Roar of Applause for Bulgari’s Year of the Tiger Campaign

While Chinese New Year campaigns are often hit or miss, Bulgari strikes a cord with consumers by spotlighting exclusive products and traditional customs.

Roar of Applause for Bulgari’s Year of the Tiger Campaign
While Chinese New Year campaigns are often hit or miss, Bulgari strikes a cord with Chinese consumers by spotlighting exclusive products and traditional customs. Photo: Courtesy of Bulgari

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