Justin Bieber’s fashion and lifestyle brand Skylrk will open a four-day pop-up in Seoul’s Seongsu-dong district from October 22 to 25, marking its latest international retail activation. Launched in July 2025, the brand has previously hosted pop-ups in Tokyo, New York, and at the Coachella music festival. Initially focused on apparel and footwear, Skylrk has since expanded into eyewear and audio accessories. The Seoul pop-up will take place at Anderson C Seongsu and open daily from 10am to 8pm. Details of the product lineup and potential exclusive releases have yet to be announced.

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