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Nike ACG signs Asian trail running star Yao Miao

Nike’s outdoor performance brand ACG has signed world-class trail runner Yao Miao, adding her to the All Conditions Racing Department (ACRD) athlete roster. Asia's first “Triple Crown” winner of world-class trail running events, Yao currently ranks world No. 1 in the ITRA women’s 50km category. ACG will provide Yao with training resources, race support, equipment development, and a full support system. She will also participate in testing and product development, bringing real-world feedback from China’s trails into ACG’s gear design. The partnership aims to deepen ACG’s presence in trail running and showcase the strength of Chinese trail running on the global stage.

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