The Macallan has unveiled a pop-up at Shanghai Pudong International Airport that invites travelers to discover the brand's sherry seasoning story through the Colour Collection. The installation features a sherry journey experiential wall with artwork by David Carson, including 3D grapes, textured surfaces mimicking Albariza soil, an original cask head, and a 3D model of the Valdespino Bodega. A universe sculpture represents The Macallan’s Six Pillars. The space showcases collections including Fine & Rare 2000 and the Harmony Collection Inspired by Organic Cherrywood Lapsang Tea. Personalization services are available for Colour Collection 18, 21, and 30 Years Old expressions. A smaller promotion operates at Terminal 2.