High-end sportswear brand Descente has been announced as the official sponsor of China’s national triathlon team. Under the partnership, the brand will supply professional gear for both training and competition. Triathlon is one of Descente’s core focus sports, and the collaboration marks a significant step in its broader strategy. The company has long worked with elite athletes and international triathlon events to refine its products, using real-world feedback to advance design and performance. As part of the agreement, Descente will co-develop customized, high-performance equipment tailored to national team athletes’ needs.