To mark its 90th anniversary, French beauty brand Lancôme has partnered with the Museum of Art Pudong in Shanghai as the exclusive brand collaborator for the exhibition “Paths to Modernity.” The show, running from June 19 to October 12, is the largest presentation of works from the Musée d’Orsay ever staged in China, featuring over 100 original pieces by artists such as Van Gogh, Monet, and Degas. Lancôme skincare ambassador Zhang Linghe has recorded audio guides for six featured artworks. In parallel, the brand has launched a program titled “Art in Motion, Glimpses of Lancôme,” and unveiled a pop-up in the museum’s first-floor gift shop.