Chinese sportswear giant Anta is set to open its first branded retail store in the U.S., located in Beverly Hills, California. The company confirmed the news through its official overseas account, releasing a teaser video featuring Chief Creative Officer and NBA star Kyrie Irving visiting the site, now marked by branded construction fencing. Until now, Anta’s presence in North America has relied on third-party retailers such as Dick’s Sporting Goods and Foot Locker, alongside its U.S. e-commerce platform. In July 2023, Anta signed Kyrie Irving, an NBA champion and eight-time All-Star, launching a dedicated product line. In March 2024, the brand introduced its first U.S.-market product, Irving’s signature shoe, the Kai 1, priced at $125.