Shanghai’s per capita sports consumption reached 4,362.7 RMB ($602) in 2024, with total spending growing from 102 billion RMB ($14.07 billion) in 2023 to approximately 108.2 billion RMB ($14.92 billion), according to a new report. Service-based consumption accounted for more than 50% of the total for the first time, with women, families with children, and young consumers emerging as the main drivers.