Nike has appointed Jennifer Hartley as Chief Strategy Officer, marking a key leadership change as the company works to reverse declining sales. A 14-year veteran at Nike, Hartley joins the senior leadership team this week. The move follows CEO Elliott Hill’s “Win Now” strategy, launched after he returned last September to lead a brand overhaul. Former strategy chief Daniel Heaf left earlier this year as his role was eliminated. Despite recent declines in revenue and profit, Nike leadership remains optimistic about its ongoing transformation.