Chanel is reportedly in advanced negotiations with Hang Lung Properties to open its first store in Wuxi’s Hang Lung Plaza, marking the luxury brand’s debut in a prefecture-level city. Chanel operates stores in 12 cities across mainland China. Wuxi, an economic powerhouse in the Yangtze River Delta, presents a compelling opportunity due to its strong economic foundation and affluent consumer base. Chanel’s potential entry into Wuxi aligns with other major luxury brands increasing their presence in second- and third-tier Chinese cities.