Maybelline New York has announced that Ningning, a member of the popular K-pop group Aespa, will serve as the brand’s new ambassador for the Asia-Pacific region. Ningning, who debuted with Aespa in 2020, has gained recognition for her vocal talent and influence in both the beauty and fashion worlds. In addition to her musical career, Ningning has garnered attention for her bold makeup looks in music videos and performances, which have made her a prominent figure among Gen Z beauty enthusiasts. She is also a brand ambassador for luxury fashion brand Versace and has over 1.3 million followers on Weibo.