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Hogan unveils SS25 campaign with actor Tan Jianci

Italian luxury brand Hogan has unveiled its Spring/Summer 2025 campaign, once again featuring actor Tan Jianci as its global ambassador. The collaboration, now in its second year, showcases Tan Jianci wearing Hogan’s H-Stripes sneakers, Harrington jacket, pleated trousers, and a logo-printed T-shirt, highlighting a modern urban aesthetic. The campaign shifts focus from city fashion to a coastal, laid-back elegance, drawing inspiration from the charm and nostalgic appeal of the Italian coast.

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