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Tesla’s latest China price cut aims to boost Q4 deliveries

Tesla has launched a year-end promotion in China, offering RMB 10,000 ($1,370) discounts on Model Y final payments and 5-year interest-free plans, valid until December 31. This marks Tesla’s sixth price cut this year, boosting showroom traffic and sales. Despite the discounts, Tesla faces pressure to meet its annual delivery target, requiring over 481,000 Q4 deliveries to surpass last year’s 1.81 million. Globally, Tesla offers similar incentives, including free charging and FSD trials. While Model Y remains a top seller, domestic competition has reduced Tesla’s market share in China from 16% in 2021 to 7.8%.

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