Bulgari brought its Serpenti Factory art program to the Beijing Qihua Art Museum on July 18, marking the culmination of a nearly two-year thematic celebration for the 75th anniversary of the brand’s Serpenti collection. The event, open to the public from July 19 to August 18, also represents the first public exhibition hosted by this space. The exhibition features 18 artworks inspired by Serpenti, including a series of new, never-before-seen pieces, alongside significant works from its previous global tour.