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HLA rides digital wave to $3.3B revenue

Chinese clothing brand HLA (Hailan Home) reported robust growth in 2023 with a 15.98% YoY increase in revenue, reaching $3.31 billion (21.53 billion RMB), and a 36.96% YoY rise in net profit to $454 million (2.95 billion RMB). This success was fueled by deepening brand operations and accelerating digital transformation.

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