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Social Media Explosion Gives Brands A Second Chance In China

For brands that prematurely jumped into an underdeveloped China market, worked with the wrong local partners, or simply botched their initial forays into the country, the explosion in home-grown Chinese social media is offering a new lease on life for those brave (or well-capitalized) enough to try again.

Social Media Explosion Gives Brands A Second Chance In China

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