Will Perfect Diary's Celebrity Endorsement Approach Pay Off?
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Fresh, NEIWAI, and Perfect Diary.
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- Will Li Jiaqi’s Puppy Collaboration With Fresh Fetch Any Sales?
- BRAND
- MEDIUM
- FEATURED TALENTS
- OVERVIEW
- NETIZEN REACTION
- VERDICT
- NEIWAI x XU ZHI Collaboration Explores Intimate Relationships
- BRAND
- MEDIUM
- OVERVIEW
- NETIZEN REACTION
- VERDICT
- Perfect Diary Announced New Brand Ambassador Troye Sivan
- BRAND
- MEDIUM
- FEATURED TALENTS
- OVERVIEW
- NETIZEN REACTION
- VERDICT
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