Some stars have staged successful returns, even with renewed luxury partnerships.
Comments reveal Beijing’s economic gambit: transform a manufacturing powerhouse into a consumer market as Trump-Xi trade truce offers temporary relief.
Dozens of global labels have retreated this year as consumers reject cheap global products and start demanding culturally resonant, performance-proven beauty that speaks Douyin commerce.
With discount fatigue setting in, the beauty giant leans into China’s most-played mobile game to spark emotional engagement and reach Gen Z audiences.
Screen fatigue and digital detox desires have transformed Y2K tech from niche aesthetic to mainstream consumer trend.
From minivan assembler to luxury EV leader, carmaker debuts with $35B valuation after Aito brand breakthrough reshaped premium market.
In a market flooded with counterfeits and competitors, Alo’s absence could turn cultural heat into commercial irrelevance.
Maison turns its ambassador’s creative vision into a viral, shoppable campaign — and a case study in Gen Z luxury marketing.
Where Chinese travelers rely on crowd-sourced, experience-driven advice, Michelin’s new guide seems more focused on prestige than practical guidance.
Weekend policy shift slashes VAT deductions from 13% to 6% for jewelry makers, sending Chow Tai Fook, Chow Sang Sang, and Laopu Gold shares down.
Beauty brands must master timing, nurture authentic communities, and turn everyday users into powerful brand storytellers to win on Xiaohongshu.
Used with empathy and precision, AI can turn even customer service requests into seamless, luxurious experiences.
From virtual anchors to predictive commerce, China’s AI-driven e-commerce strategies are forcing Western brands to rethink their retail playbook.
Though many companies still face year-to-date declines, the latest results hint that the global luxury slump may be easing.
Our inaugural Luxury Breakfast at The Peninsula London brought together industry leaders to explore luxury brand strategy in 2025.
The British-Jamaican designer’s streetwear credibility and proven appeal on Xiaohongshu position Hermès to capture younger luxury buyers in a crucial market.
From Brother Xiao Yang to Ryan Kaji, a wave of wealthy content creators are joining the world’s 1%: a luxury consumer opportunity.
Snow Flying’s superior down coat performance at a lower price ignited debate over whether Adidas’ brand premium still holds up.
CEO Arthur Hoeld reveals transformation plan targeting 2027 comeback through refined marketing and strategic focus on running, football and training categories.
A banned carcinogen found in hundreds of beauty products has sparked panic as China’s Singles’ Day shopping festival gets underway, exposing supply chain cracks.
Running category sales surged in Q3, with Adizero shoes leading the charge as CEO Bjoern Gulden diversifies beyond the Samba.
Pop Mart’s Wang Ning and Laopu Gold’s Xu Gaoming lead a generational wealth shift — from property tycoons to consumer innovators.
C-suite Visionaries: Marie-Claire Daveu, Chief Sustainability and Institutional Affairs Officer at Kering, speaks about the Group’s evolving sustainability trajectory, the vision behind the Kering Generation Award, fashion’s water footprint, as well as how innovation-driven cooperation with China is helping shape a more sustainable future for luxury.
Luxury watch prices are surging under new tariffs, sending buyers to the booming secondary market where brands like Cartier and Omega trade 30%-40% below retail.
Maison’s ‘garden factory’ in Tuscany unites craftsmanship, renewable energy, and wellbeing, making the Galleria bag a vertically integrated luxury icon.
Fragrance houses from Melt Season to Cottee captivated Paris with storytelling, cultural identity, and modern East Asian aesthetics.
Despite 1880’s collapse, private clubs across Asia are thriving, offering luxury brands access to HNWIs pivoting from products to experiences.
From lychee wines to blueberry sparklers, ‘baijiu’ makers are diversifying beyond their core business as 70% of young Chinese reject the traditional spirit’s overpowering taste and health profile.
Scale transforms brands into generic alternatives, eroding emotional connection and desirability as expanded distribution replaces exclusivity with accessibility.
Success makes this the blueprint for luxury’s streaming era; failure means Tiffany sacrificed exclusivity without gaining the cultural relevance it sought.
Country’s wealthy are trading visible status symbols for hyper-personalized wellness, elite education consulting, and spiritual practices.
While Nike reports declining sales, Converse Japan under Itochu Corporation exhibits design innovation, cultural intuition, and creative autonomy.
Prancing horse's pivot from touch-sensitive controls to mechanical buttons reflects mounting evidence that screen-obsessed car interiors are annoying drivers.
National carrier’s fashion debut at Riyadh Fashion Week signals Saudi Arabia’s cultural shift from pilgrimage focus to lifestyle branding and tourism ambitions.
From Nike’s viral installation to On Running’s grassroots court renovations with Roger Federer, premium brands are turning China’s tennis surge into cultural currency.
From Godmode’s global debut to China’s ‘otome’ game collabs, the fusion of gaming and beauty is redefining how brands connect with female consumers.
Japan’s luxury boom, once powered by a weak yen and tourist splurges, is shifting to more selective, value-driven spending by Chinese travelers.
Ex-Dior designer Kim Jones joins Bosideng sub-brand Areal. After decades of fashion plays, can the Chinese downjacket giant finally break through?
After years of skincare’s preeminence, haircare has become China’s next beauty frontier — driven by innovation, premiumization, and M&A.
Despite global luxury headwinds, Hermès posted better-than-expected Q3 growth, aided by strong US store traffic and consistent Birkin demand.
From Thailand to China, Asian Gen Zers are customizing Uniqlo T-shirts in-store with Monchhichi faces, and revealing an appetite for logomania.
Personal care giant adds Creed, Gucci, Bottega Veneta, and Balenciaga to its portfolio, unlocking fragrance potential in China’s underdeveloped market.
GDP expansion drops to 4.8% as retail sales hit nine-month low and consumer spending contracts.
Jing Daily dissects exclusive China-market data from Launchmetrics, uncovering which brands, celebrities, and platforms won out.
As price-fixing allegations turn aspiration into suspicion, social media outrage exposes luxury’s core vulnerability: trust justifies premiums, and brands are losing it fast.
The Louis Vuitton City Guide is no longer just cultural marketing — it has become one of the brand’s most valuable IPs and a long-term bet on brand equity.
French beauty giant L’Oréal could seal deal within days, absorbing Kering’s premium fragrance assets as the luxury group narrows focus to established fashion houses.
For young Chinese, ‘ugly cute’ products offer psychological permission to be vulnerable, creating companions that mirror their own complexity.
From Adidas’ big budget runway to emerging designer hubs, the Spring 2026 showcase was a sprawling affair.
Collaborating with the Intergovernmental Oceanographic Commission (IOC) of UNESCO, Prada Group’s Sea Beyond project bridges art, science, and ocean literacy, bringing ocean education to Shanghai.
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