Cartier names Shu Qi as global face
French luxury house Cartier has officially named Taiwanese actress Shu Qi as its global brand ambassador. She appears in campaign imagery wearing the Ballon Bleu de Cartier watch. Shu Qi, whose full name is Lin Li-hui, is one of the most celebrated Chinese-language actresses of her generation, having received three Hong Kong Film Awards and two Golden Horse Awards. She has 40.45 million followers on Weibo. The appointment follows prior collaborations between the actress and the brand.
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