Actor Zhang Linghe fronts Puma’s new H-Street campaign
Puma has named Chinese actor Zhang Linghe as its new brand ambassador for Greater China. Zhang, known for Love Between Fairy and Devil, My Journey to You, Story of Kunning Palace, The Princess Royal, and The Best Thing, counts 16.8 million followers on Weibo. Zhang fronts the campaign for Puma’s H-Street series new colorway, appearing as a “product researcher” reviving the H-Street OG low-profile shoe. The partnership underscores Puma’s push into street culture and engagement with younger Chinese consumers.
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