Bvlgari has appointed Grammy-winning singer Dua Lipa as its new global brand ambassador. Lipa, a multi-Grammy and BRIT Award winner with billions of global streaming plays, joins the LVMH-owned brand to represent its collections worldwide. Laura Burdese, Bvlgari’s Deputy CEO and incoming CEO from July 1, 2026, said Lipa embodies the empowerment and freedom central to Bvlgari’s values. Lipa said she has always been drawn to the brand’s bold creativity and modern femininity, and that its creations make every special moment shine.

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