Michael Kors has appointed Thai actress and model Nychaa (Nuttanicha Dungwattanawanich) as its first-ever Thailand brand ambassador. In her debut role, Nychaa will headline the brand’s Spring 2026 advertising campaign. She traveled to Saint-Tropez in the South of France for the campaign shoot, which captures laid-back glamour and travel themes from the French Riviera. The collection features reimagined takes on the brand’s iconic handbags, including the Hamilton Moderne, Nolita, and Laila.

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