French children’s luxury brand Bonpoint launched a 50th-anniversary pop-up at Shanghai’s historic Zhangyuan, running November 20-23. The installation transformed the space into a storybook journey through eight themed areas, featuring a rotating carousel displaying archival pieces, a couture section showcasing signature craftsmanship, and a creative studio with embroidery samples. The brand’s skincare line, including its classic Fleur d’Oranger fragrance, was presented alongside a newly launched 50th-anniversary body wash. Since founding in Paris in 1975, Bonpoint opened its first Shanghai boutique in 2006.