U.S. sportswear label Champion has appointed Chinese actor Ding Yuxi as its new brand ambassador for Greater China, launching a campaign under the theme “Classic, Free to Create.” The partnership highlights Champion’s push to strengthen its visibility in the Chinese market, where retro-inspired streetwear continues to resonate with young consumers. Ding, also known as Ryan Ding, is recognized for roles in The Romance of Tiger and Rose, Intense Love, and Love You Seven Times. He has more than 14.7 million fans on Weibo.