According to Lyst’s Q2 2025 Index, shoppers responded to ongoing economic uncertainty by favoring emotionally resonant yet budget-friendly purchases. Footwear and accessories dominated the quarter, reflecting a clear shift toward smaller items that offer outsized style impact. Miu Miu reclaimed the top spot in the brand ranking, driven by the popularity of its suede loafers, which blend vintage charm with contemporary appeal. The Row reached its highest-ever position, thanks in part to the viral success of its minimalist Dune sandals. Prada, Saint Laurent, and Burberry maintained strong momentum. The quarter’s hottest products included The Row’s Dune sandals, Adidas’ retro shorts, and Miu Miu’s loafers.