Nike’s strong pre-market performance Friday, rising nearly 10%, helped lift shares of German rivals Adidas and Puma. Adidas shares climbed 3.8% to 199.40 euros ($214.30), topping Germany’s DAX index after hitting a four-month low. Despite the rebound, Adidas remains down 16% year-to-date. Puma rose 4.8% to 23.16 euros ($24.90), the highest since late May, though down 48% since 2025’s start. The market reaction followed Nike’s earnings update, which offered renewed optimism despite revenue decline in its 2024/2025 fiscal year.