Swiss watchmaker Breitling has opened two new boutiques in China, launching at Changsha’s IFS and unveiling a location at Chengdu SKP. The sites mark strategic expansion into key hubs—Changsha as a central China business center, and Chengdu as a southwest luxury destination. The brand ranks ninth globally in Swiss watch sales and operates over 290 retail locations worldwide, including 70-plus in China across nearly 50 cities.