BYD is pressuring suppliers to cut prices, signaling an intensifying price war in the world’s largest auto market. A leaked email reported by Chinese outlet thepaper.cn yesterday suggests BYD has requested a 10% price reduction from an unnamed supplier starting January 1, though the company did not comment on the report. BYD executive Li Yunfei confirmed on Weibo that price negotiations are common and targets are negotiable. BYD’s aggressive pricing strategy, sparked by Tesla’s earlier moves, has helped it become the world’s top EV seller, with a 15.8% share of China’s auto market in the first nine months and dominance in EV and plug-in hybrid sales.