Moncler’s Chairman and CEO Remo Ruffini is consolidating control over the outerwear brand following a deal with LVMH, which acquired a 10% stake in Ruffini’s investment vehicle, Double R on September 26. This partnership will allow Double R to increase its stake in Moncler from 15.8% to 18.5% over the next 18 months, reinforcing Ruffini’s position as the largest shareholder. LVMH’s investment will also give it the right to appoint two board members to Double R and one director on Moncler’s board, further expanding its influence in the luxury sector. Despite concerns about a slowdown in the luxury market, particularly in China, Moncler has shown resilience, achieving 11% revenue growth in the first half of the year, driven by strong performance in Asia.