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Valentino deploys bus, selfie studio to promote foundation

Valentino Beauty is operating a selfie pop-up studio in Shanghai. Open until Sunday, the space promotes the brand’s new product, Go-Cushion Green Stravaganza Foundation. The studio features product trials and giant installations for selfie opportunities. Valentino is also operating a “Green Stravaganza” double-decker bus in Shanghai. Its route goes from Jing’an Temple to the Bund.

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