Internet fame, cultural clout top women’s travel lists
On March 5, online travel agency Tongcheng Travel released its “2024 China Women’s Travel Trend Report,” which forecasts female consumer travel trends for 2024 based on big data analysis. The report shows that in terms of destination selection, female consumers are not only attracted to “internet-famous” cities, but also like historical and cultural cities. In addition to popular destinations, women are also interested in exploring niche destinations, with places like Anji, Fuyuan, Dandong, and Yibin expected to be popular choices this year.