Onitsuka Tiger celebrates its 75th anniversary with a nostalgic nod, teaming up with iconic manga character Astro Boy for a unique co-branded collection and immersive pop-up in Shanghai. The collaboration showcases 43 pieces, infusing Astro Boy's classic imagery into a range of apparel and accessories, and brings the character to life at Onitsuka Tiger's Shanghai flagship with a thematic pop-up, resonating with China's manga-enthusiast millennials.