Contents
- “WeChat is a game changer. With the impact it is having on people’s lives and the way people are sharing information in all sorts of ways, it is an all-encompassing tool. But in terms of how brands are taking advantage of it, it is still very early on because it is so new. A year from now, it will be very different."
- -Franklin Yao, chief executive officer of SmithStreet, a Shanghai-based strategy consultancy
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