China’s luxury auto market is becoming increasingly competitive as a growing number of foreign players emerge on the scene. One way to stand out from the crowd is a solid social media strategy—especially if a brand can get a campaign to go incredibly viral. To track the auto brands doing social media best, Shanghai-based digital advertising agency Uncle Advertising has put together an infographic outlining which companies are zooming ahead in terms of fans and user engagement on both Sina Weibo and WeChat.
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