Chinese platinum jewelry demand remains muted, says refiner
Platinum prices reach two-year peaks as Chinese jewelry makers hoard supplies, but persistent consumer preference for gold threatens to burst this inventory-driven bubble.
A long queue forms outside Laofenxiang Jewelry Store on Huaihai Road, Shanghai, on May 31, 2025, as consumers rush to buy gold. Despite platinum imports rising, gold remains the dominant choice in Chinese consumer sentiment. Image: Getty Images
A long queue forms outside Laofenxiang Jewelry Store on Huaihai Road, Shanghai, on May 31, 2025, as consumers rush to buy gold. Despite platinum imports rising, gold remains the dominant choice in Chinese consumer sentiment. Image: Getty Images