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Chinese Whispers: Burberry's Retail Reshuffle in Shanghai, and More

Burberry has shut down four retail stores in Shanghai since August 2018, according to a report by the Chinese fashion news site No Fashion.

Chinese Whispers: Burberry's Retail Reshuffle in Shanghai, and More
As Burberry is undergoing a major brand transformation, each move of this British high fashion brand in China - the market that stands for the most important revenue source to the brand nowadays - is under close scrutiny from industry observers. Photo: Shutterstock

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