Balenciaga has unveiled its Balenciaga Music playlist project, collaborating with South Korean artist Lee So-ra for curation and presentation alongside a private listening event. Under the theme “In My Memories,” Lee curated the playlist and will share the stories and emotions behind each track, drawing on her experience as a radio DJ to showcase her distinctive musical sensibility. The playlist is available on the brand’s audio channels. The project includes an intimate listening session where invited guests can experience the music together in a focused setting, offering what Balenciaga describes as a rare musical encounter with Lee.

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