International luxury fashion house Ports has named Chinese actor Wang Tianchen as its men’s brand friend, launching a Spring/Summer 2026 menswear campaign titled “A Nautical Odyssey.” The campaign draws on Wang’s understated personal style, which the brand says aligns with its contemporary gentleman aesthetic. Wang, born in Beijing in 1993, graduated from the Shanghai Theatre Academy in 2016 and has 2.99 million followers on Weibo. The Spring/Summer 2026 collection draws inspiration from maritime culture and coastal aesthetics.

Related reading: Data reveals China’s influence on Spring 2026 fashion weeks