Laopu Gold projected 2025 revenue of 27 billion RMB to 28 billion RMB ($3.92 billion-$4.06 billion), up 217%-229% YoY, and adjusted net profit of 5.0 billion RMB-5.1 billion RMB ($725 million-$740 million), up 233%-240%. The retailer credited brand growth, product innovation, and 10 new store openings; its Hong Kong-listed shares jumped nearly 4% on the news. Ahead of its most recent price hike on February 28, collectibles priced as high as 627,500 RMB ($91,000) sold out within 10 minutes on Tmall, with queues forming at physical stores nationwide.

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