Headwear label New Era teams with MLB and Blackpink
American headwear brand New Era has teamed up with MLB and K-pop group Blackpink to release a collaborative capsule collection for 2025. The collection features hats in Blackpink’s signature black and pink palette, along with a vibrant Klein blue. Each piece incorporates three key elements: a flag-shaped New Era logo on the side, an iconic MLB team emblem from one of four selected clubs on the front, and an embroidered heart motif alongside the group’s name. This three-way partnership merges sports, fashion, and entertainment, targeting a global youth audience.