German footwear brand Birkenstock partnered with China’s seaside resort community Aranya to launch the inaugural Flow Healing Festival in Qinhuangdao. The three-day event combined architecture, nature, and wellness activities, featuring mindfulness walking, chanting sessions, traditional Baduanjin exercises, and foot-focused yoga. Birkenstock introduced its Footbed Ecosystem in China for the second time and opened a temporary retail space plus 3D footbed experience zone. Founded in 1774, the brand develops ergonomic footwear inspired by healthy foot imprints on soft sand.