Fenty Beauty by Rihanna appointed the members of Chinese boy band T.O.P (Transform Project) as brand ambassadors. The five-member group from Beijing-based Time Fengjun Entertainment debuted on August 26, 2024. Members include Zhu Zhixin, Zhang Zeyu, Zhang Ji, Zuo Hang, and Su Xinhao, former TF Family third-generation trainees who gained attention through reality show Landing Day. The group’s official Weibo account has over 2.5 million followers.