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LVMH invests in French knitwear brand Molli

French knitwear label Molli has received its first external investment since its relaunch in 2014, with LVMH Luxury Ventures acquiring a minority stake. Financial terms were not disclosed. Molli now operates four standalone boutiques and surpassed 8 million euros ($9.3 million) in sales last year. The brand expects to exceed 10 million euros ($11.6 million) in revenue by the end of its 2025 fiscal year in August. While two-thirds of Molli’s revenue still comes from France, international and e-commerce sales are expanding rapidly, with online channels now accounting for 35% of the business. The investment will support international retail expansion and product development.

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