Coupang announced yesterday it has officially brought global luxury platform Farfetch into South Korea through its luxury shopping service, R.Lux. This follows Coupang’s $500 million acquisition of Farfetch in December 2023. Originally launched in October 2023 as a luxury beauty platform, R.Lux now expands into high-end fashion by integrating Farfetch’s extensive inventory. The platform offers products from around 1,400 beauty and fashion brands, including seasonal collections from major Fashion Weeks. Korean users can access Farfetch’s global boutique network via Coupang’s Rocket Delivery. All purchases include customs duties and Value Added Tax (VAT), with Wow member benefits.